Liquid Soft Mat - Rouge à Lèvre

Love these lipsticks

So I got 2 shades, Janet Rust and Isabel Rosewood, for some reason Janet Rust is way more pigmented and is so velvety but Isabel Rosewood is patchy and once it dries it’s sticky and not velvet like Janet Rust not sure why

Good one

Love the shade. Light weight, smooth. My first transfer proof lipstick and it works great. Something I’ll buy again but on sale only.

Elevate your makeup routine

[I received this product in exchange for my honest review] The Gucci Transfer-Proof Matte Liquid Lipstick in Rosso Ancora is a luxurious statement piece for anyone who loves a bold red lip with staying power. The shade Rosso Ancora is a deep, warm-toned red that feels classic yet modern—sophisticated with a bit of an edge. The formula glides on smoothly with a rich, velvety texture that dries quickly to a true matte finish without feeling heavy or drying on the lips. Its transfer-proof claim holds up impressively, resisting smudging and fading even through meals and drinks, making it a reliable choice for long wear. The color payoff is intense and opaque in just one swipe, and it stays put without flaking or crumbling throughout the day. The packaging, as expected from Gucci, is elegant and luxe, with a frosted tube and gold detailing that feels high-end and looks beautiful on display. While it's definitely a splurge, the combination of striking color, comfortable wear, and impeccable presentation makes it a worthwhile indulgence for anyone looking to elevate their makeup collection with a standout red.

Fine but doesn’t last long

[I received this product in exchange for my honest review] Honestly, it’s a fine liquid lipstick, but nothing special. The color is very nice, a slightly dark red that blends out to a rosy magenta. You can blend it out to a stain, or do a full solid lip. It is transfer proof for the most part, but the staying power isn’t great. You’ll definitely need to touch it up if you’re out for more than a few hours. It is nice that it doesn’t dry out the lips, but that’s probably why it doesn’t last too long. The packaging is pretty, the applicator is mediocre, and it has a slight chemical scent. There are much higher quality luxury liquid lipsticks out there.

Not worth the price

I was not impressed by this lipstick. It claims to be transfer proof but I let it dry for over 30 minutes and it still transferred onto my hand and onto my straw I drink from. I did like the application and how it felt on my lips but overall was not super impressed. Also the price point is steep for a lip stick that claims to be transfer proof.

I love the color

[I received this product in exchange for my honest review] I really love the color and how nice it looks. The only reason I didn't give it five stars is because after eating/drinking it started to wipe away from the center on my lips. But overall I am loving it. It's super easy to apply smells good and doesn't have a bad taste. It stays on for the most part just I recommend not eating while wearing it unless you want to touch up.

Smooth as Butter!

I cannot say enough about this product! Glides on like butter! This product stayed on for so long, I should have kept track but, it was on so long I didn’t need to! Will definitely be buying more colors!

Awesome color!!

I will say, I love the color. Lpve the matte look, i don't like the glossy look. Red just isn't my color, wish it was just doesn't look right on me, or to me, it doesn't. Has good pigmentation. Isn't too dry. Will say you want your lips to be smooth and not chapped at all for it to look and feel better. Wasn't too much of a transfer. I tried it on my hand. Can't see much. I circled it in the pic, very faint. All in all a very good product. I'm sure I'll be brave from time to time and wear it anyways haha

Iconic Red

[I received this product in exchange for my honest review] This is the perfect red lipstick. It is a bold shade of red that is matte and long lasting. It is hard to find a long lasting lipstick that does not dry out my lips. This one last and leaves my lips feeling soft. The applicator is perfect and makes it easy to apply without mistakes.

Tricky application,but overall a good product

⭐️Rating: 4/5 Okay, let me be honest — I was really skeptical before trying this lipstick. I read so many bad reviews saying it’s patchy, hard to apply, not transfer-proof, and just not worth the money. So when I finally gave it a try, I expected the worst. But… surprisingly, I didn’t have any of those issues. It actually held up really well. It was pretty transfer-proof — the only area that left a bit of a stain on my glass was the inner part of my lips, but after lightly blotting that area, it didn’t transfer at all. I even kissed my hand to check — nothing. The color is rich, pigmented, and lasted a solid 3+ hours. Not patchy at all. Now, the applicator? Yeah… that’s the only thing I agree with the reviews on. It could definitely be better. It makes the lip contour a little tricky, but if you start with the outline and then fill in, it works just fine. Everything else is pure Gucci: luxurious packaging, elegant scent, feels expensive. Would I buy again? Maybe. But for the price, I wish the applicator was better designed.

It’s a yes for me!

[I received this product in exchange for my honest review] I tried this lipstick and honestly, it’s a solid yes from me! The formula goes on super smooth kind of velvety and it sets down pretty quickly without feeling too dry or cakey. The color payoff is really rich and bold, and it actually doesn’t budge once it’s on, which I was a little skeptical about at first. Wore it through coffee and snacks and didn’t need a touch-up. Only thing is, make sure your lips are prepped (exfoliated and moisturized) or it might cling to dry spots a little.

Iconic long lasting color!

I received this product in exchange for my honest review] Achieve mesmerizing lips with vibrant, sunset-inspired shades that deliver bold, full coverage without smudging, feathering, or settling into lines. The lightweight formula ensures all-day comfort and flawless wear—even on fabric. Stays on all day. Beautiful color!